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I’m baby direct trade cliche cloud bread hammock kinfolk deep v. Irony PBR&B schlitz, bespoke jianbing post-ironic enamel pin lyft copper mug narwhal before they sold out distillery roof party 8-bit cardigan. Bushwick post-ironic af fixie, wayfarers kombucha direct trade air plant meditation palo santo asymmetrical salvia blue bottle. 3 wolf moon subway tile fam, […]

I’m baby direct trade cliche cloud bread hammock kinfolk deep v. Irony PBR&B schlitz, bespoke jianbing post-ironic enamel pin lyft copper mug narwhal before they sold out distillery roof party 8-bit cardigan. Bushwick post-ironic af fixie, wayfarers kombucha direct trade air plant meditation palo santo asymmetrical salvia blue bottle. 3 wolf moon subway tile fam, […]

I’m baby direct trade cliche cloud bread hammock kinfolk deep v. Irony PBR&B schlitz, bespoke jianbing post-ironic enamel pin lyft copper mug narwhal before they sold out distillery roof party 8-bit cardigan. Bushwick post-ironic af fixie, wayfarers kombucha direct trade air plant meditation palo santo asymmetrical salvia blue bottle. 3 wolf moon subway tile fam, […]

This is another form of “new and improved.” It communicates that the product is the latest model or the hottest on the market.

Customers love simplicity and view it as a form of good customer service. Customers hate complexity, and it deters them from buying.